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Conversion Rate Optimization

Conversion Rate Optimization could be defined as the process of increasing the percentage of users who perform a desired action on a website. A desired action could be anything like creating an account, making a purchase, filling out a form, or click on a link.

Characteristics of Conversion Rate Optimization

A higher conversion rate is the goal of every business. As the higher conversion rate leads to a boost in sales, every business takes it very seriously. No matter what type of products and services your company deals in, with Key Marketing you can enhance your conversion rate. We have expertise in doing deep research and evidence-based analyses to optimize your conversion rate. When you partner with us, you can be sure of the below-mentioned benefits:

  • Customized solution that fits the requirement of small-to-medium-sized businesses.
  • Full AB testing and counting.
  • Competitive and comparative analysis.
  • Data-driven revenue optimization.
  • Personalized CRO services.
  • Non-stop assistance through a dedicated team.
  • Boost sales without increasing the costs.
  • 4.5X the industry success rate.

Our cutting-edge CRO services

A general thumb rule says that if you are getting 2 customers out of 100 visitors on your website then you are doing well. But, this general perspective is not entirely true. However, it is also true that most of the companies' conversion rates match the level of this average thumb rule. But, you can do better than those average companies who consider 2 customers are enough out of 100. And that is possible with Key Marketing. Our tailor-made solutions have always been effective and yielded optimum results. Here is a quick glimpse of our strategy that we follow to increase and maximize the sales and lead conversion rate:

  • Add a pop-up to your site.
  • Eliminate distractions and unnecessary form fields
  • Include testimonials, reviews, and logos
  • Make navigation simple.
  • Add news laughter and third-party signup service
  • Strengthen your CTA copy
  • Introduction of live chat feature to your site
  • Setup and induction of the cash back and bonus feature to your site
  • Add a countdown timer
  • Add a point of purchase up sell
  • A/B test your headlines

Plan we implement to enhance your sales conversion rate

There are so many tools and applications which are believed to be effective when it comes to increasing the monthly conversion rate. But, let's not forget that the brain, ears, and eyes are the greatest tool and largely contribute to the actual conversion rate enhancement. If conversion rate optimization is a game then the rule is to win the brain, ears, and eyes of the viewers and visitors of your site. That's where our unique approach covered with perfect game-winning strategy comes into play. Here is what we do to create an effective and best strategy that always enhance the conversion rate of our clients:

  • We listen to what your users have to say about your website.
  • Perform quick analysis to know how people use your website.
  • Study the market base and find out your brand value.
  • Consult with web developers and come up with new designs and graphics of your site that speak thousands of words about your product/service.
  • Check out the level of your competition and your standing.
  • Draw connections between different sources of feedback.